Meat, Fish and Seafood Packaging - Europe

Meat, Fish and Seafood Packaging

Transformational technologies in packaging to keep your protein products fresher, longer.

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WEBINAR: Inside the mind of the European fish consumer

Watch our webinar, in collaboration with Mintel, to discover what are European consumers preferences regarding fish and seafood and what to do to conquer fish lovers.

Retail packaging that meets consumers expectations

Consumers are increasingly prioritizing sustainability when shopping, and want retailers and brands to help them make more sustainable purchases.
As a major player in the sustainability journey, Amcor understands the shift in consumer habits towards more sustainable purchases and this is where we come in to offer tailored solutions for both retailers and copackers.

Latest Meat, Fish and Seafood Insights

Meat packaging article

The future of meat packaging

June 21, 2023

Back in early 2020, brands, retailers, and the packaging industry were focused firmly on sustainability. Then as the global pandemic took hold, consumer fears around health and safety grew, leading to a preference for food packaged in containers to avoid contamination and to extend shelf-life. For a period of time, sustainability wasn’t the primary concern.

Now in 2023, inflation is a top topic...

Rosalia Rosalinova

Senior Marketing Manager Amcor Flexibles

Fish and seafood packaging

Hook more fish & seafood consumers with the right packaging

May 17, 2023

Modern European consumers look at fish and seafood with a striking ambivalence. The category is associated with a modern and healthy lifestyle, yet at the same time they think of fish and seafood as difficult to cook and they do not want to handle it.

Rosalia Rosalinova

Senior Marketing Manager Amcor Flexibles

Recycle ready forming films

New recycle-ready forming films for meat, fish & cheese, with 80% carbon footprint reduction

February 8, 2023

A new recycle-ready thermoforming film offers meat and dairy brands excellent packaging performance and improved circularity of packaging.

Rosalia Rosalinova

Senior Marketing Manager Amcor Flexibles

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RESEARCH: Consumer perceptions of sustainability claims

Our 2023 research reveals how European consumers’ perceptions and expectations of sustainability packaging claims have changed since 2020. Is your packaging aligned with these evolving expectations?

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