AmPrima® Recycle Ready Solutions in North America

AmPrima®

A portfolio of recycle ready packaging solutions, offering customers a more sustainable choice with no compromise on performance.

Recycle ready solutions with no compromise on performance

AmPrima® is a portfolio of more sustainable packaging solutions, designed to be recycled, if clean and dry, through existing store drop-offs or curbside where available. AmPrima® solutions offer customers a more sustainable choice for their brands and products with no compromise on performance.

Currently available in a range of PE formats, AmPrima® solutions employ a variety of technologies including proprietary techniques unavailable elsewhere. This delivers the stiffness, clarity, graphics performance and run speeds that customers demand, matching the performance of current unrecyclable alternatives.

Environmental benefits

AmPrima® is designed to be a more sustainable choice today, and is future-ready for more environmental benefits to come.

We used ASSET™, our in-house life-cycle assessment tool certified by the Carbon Trust, to compare the performance of one of our AmPrima® Plus recycle ready films, against a typically-used equivalent OPP solution.

Assuming 100% recycling, AmPrima® delivers:

icon-amprima-energy
60% reduction
in non-renewable energy use
icon-amprima-footprint
46% reduction
in carbon footprint
icon-amprima-water
18% reduction
in water consumption

For every one million square meters of OPP displaced by AmPrima® Plus recycle ready films that equates to:

icon-amprima-bulbs
turning off 3290 CFL
light bulbs for 1 year
icon-amprima-car
removing 45 cars from
the road for a year
icon-amprima-shower
not taking 1450
10 minute showers
Ref: comparative ASSET™ assessment on an AmPrima® Plus film vs the OPP incumbent, assuming 100% recycling.


These figures assume 100% recycling of the AmPrima® Plus film, but some of these savings, such as around half of the carbon footprint figure, come from the production of AmPrima® itself.

This means that AmPrima® is a more sustainable choice for all applications even before reaching end-of-life. This is good news particularly for those end markets for whom the clean and dry requirement is difficult to achieve. And of course switching to AmPrima® today means you are future-ready for more environmental benefits tomorrow as the recycling industry develops.


More sustainable with up to 50% post-consumer recycled content

Our AmPrima® solutions can include up to 50% PCR content and still be recycle ready – this is the circular economy in action, and our R&D teams are working constantly to increase sustainability benefits.


Performance benefits

Across the range of available AmPrima® films, we have used different technologies and innovations, some brand new and exclusive to Amcor, to enable us to deliver the same performance you currently experience with your non-recycle ready film.


  • Film clarity and product visibility
  • Great appearance on shelf
  • Resistant to damage
  • Line efficient
  • Fitments
  • Recycle ready with no compromise on performance

Build a sustainability story and increase your market share

Telling your consumers that your packaging can be recycled can help build a sustainability message into your product story.

amprima-7x-faster

Sustainability-marketed products are gaining market share 7x faster1 than conventional counterparts.

84% of consumers say they would be more likely to buy a product with a How2Recycle® label on it.2 With AmPrima® films you get access to our R&D teams to help you navigate the process of verifying and communicating your packaging’s recyclability so you can attract that 84% and grow your market share.



1. NYU’s Stern Center for sustainable business and IRI
2. How2Recycle Consumer Survey Report 2020

A packaging partner you can trust

The support options that are included in any partnership with Amcor ensure that your AmPrima® film purchase brings you a recycle ready alternative with no compromise on performance.

Product Portfolio

Unparalleled breadth and depth of product, market, channel and technical knowledge

Vertical Integration

Adding value by providing performance products, accelerating speed to market and reducing risk

Industry-leading R&D

Responsible packaging through innovation
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Catalyst™ Collaborative Innovation

Enabling growth through packaging
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ASSET™ Life Cycle Assessments

Data-driven decision making for more responsible packaging
Learn more

Accelerate™ Graphics & Pre-press

Helping brands to shine
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Amplify® Finishing Technologies

Enhancing brand performance in the eyes and hands of the consumer
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Calibrate™ Technical Service & Support

Optimizing the material and machine interface
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Get in touch with our packaging experts

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