Catalyst™ Collaborative Innovation Solutions North America

Catalyst™

Collaborative Innovation: Enabling growth through packaging. Let's create better, together.

Packaging solutions that deliver more for your consumers.

The world is changing. Consumer needs are evolving. Becoming more sophisticated, demanding, time-pressured, and complex. Creating new challenges and opportunities in packaging.

Catalyst™ from Amcor can help you find meaningful solutions that deliver more.

We’re experts in consumer-driven innovation.

Backed by technical expertise and operational know-how. Your partners in designing meaningful packaging solutions that enable you to grow.

Wherever you are on your innovation journey we give you the confidence to create better. Whether that’s finding new ways to leverage your products, enter new markets, or improve your customers’ lives.


The way we work is different by design, with creative collaboration at the heart of what we do.

Our team provides the perfect blend of insight, creativity and engineering skills on every project. We make sure the right people are around the table so that we create the environment and forum to define opportunities, exchange ideas, shape concepts, develop and test rapid prototypes, and finalize designs, faster.


Our innovation approach provides you with the tools and resources to:

Understand the challenges more deeply Asking the right questions to define the challenge at hand is key. What are all the factors driving your packaging decisions?
Create meaningful ideas more quickly Informing the work by applying the right capabilities and assets based on understanding the challenge.
Deliver better packaging strategies and solutions Through real-world testing, we deliver pragmatic solutions, designed to deliver meaningful and executable packaging that helps you grow.

Our capabilities

We have an extensive range of capabilities and services available to our customers, providing a one stop shop for all your innovation needs.

catalyst-consumer-research

Consumer research

Inform your packaging decisions with real consumer insight generated from comprehensive qualitative and quantitative research.

prototyping

Prototyping

Rapidly create informed and pragmatic physical or virtual prototypes for real time iterative hands-on packaging interaction.

graphic-design

Graphic design

Create high-quality custom graphics using state of the art design and printing tools with Amcor’s specialist films, inks and varnishes.

industrial-design

Industrial design

Transform concept art and sketches to engineered 3D models and physical forms designed for production.

technical-trials

Technical trials

Tap into core analytical applications labs and lines, and conduct on-site technical trials to rapidly assess the production process.

We're here to help you solve your market and sustainability needs through packaging innovation.

Neenah Innovation Center

We make imagination possible at the Neenah Innovation Center, our home of discovery.

State-of-the-art-facilities, technologies and forward-thinking, multi-disciplinary teams combine in one space to create a unique environment that powers innovation and enables ideas to flourish.


As a flexible innovation space, we can facilitate collaborative engagement with

  • Consumer focus group spaces for insight generation
  • Customizable retail settings for at shelf packaging assessment
  • Prototyping labs for real time iterative hands-on packaging interaction
  • Machinery labs for pragmatic technical vetting
  • Environmental and analytical labs for product-to-package interface evaluation

Catalyst™ is flexible, focused, fast and fun

From quick sprints to multi-week projects, in-person or remotely, we’re free to work with flexibility in a way that suits you.


Through smart insight, imagination and innovation we collaborate to spark meaningful ideas, accelerate growth and move brands forward.

Together, we can realize the creative and commercial solutions needed to succeed in this fast-moving world.

We're ready to get started. Are you? Let's create better, together. Use the form below to speak to a Catalyst™ expert, or download our guide for more detail.

Speak to a Catalyst™ expert

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